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Campaign types: a creator guide

The campaign type determines what you create and how you submit it. An offer is an advertiser’s specific assignment, with materials, requirements, platforms and payment terms. Choose a format that fits your skills and account.

Which format should you choose?

FormatYour taskSubmission
ClippingEdit short clips from advertiser source materialPublished video link
Mass postingPublish a ready-made advertising videoPublished video link
Banner adsAdd a banner to your own videoLink to the video with the banner
UGCShoot an original video to a briefThe deliverable specified in the offer
Stories adsPublish advertising in a storyScreen recording of its statistics

Before you start

  • Read the offer brief: topic, allowed social platforms, audience and region requirements, materials and content usage terms.
  • Connect your social account, verify ownership and upload the required statistics. Both new and existing accounts must meet the offer requirements.
  • Check minimum views, rates, limits, submission deadlines and how long the publication must stay available. Add the offer link to your profile if required.
View thresholds and time windows depend on the terms
250 views is not a universal submission threshold. Check the specific offer. The view-counting window, payout cap and required publication lifetime are separate conditions. Video metrics update automatically within the applicable window; Stories require proof. Streaks and XP do not replace payment terms.

Clipping: short videos from source material

Turn an advertiser’s long video, podcast or other approved source into a self-contained short clip. This suits creators who enjoy editing and getting to the point quickly.

1

Get the source files

Open the offer materials and check which segments and topics are allowed.

2

Edit a clip

Choose a strong moment, make the opening clear and keep the edit engaging. Preserve the original meaning and follow length and format requirements.

3

Publish and submit

Use an allowed platform, reach the required minimum views if one is set, and submit the link to this offer.

Check before submitting
Common mistakes: an off-topic clip, a private or deleted post, too few views, an audience outside the required region, or artificially inflated views.

Mass posting: ready-made advertising videos

The advertiser provides the finished video. You publish it on a suitable account according to the campaign terms. This does not authorize unrestricted duplicate posting or spam.

1

Download the material

Get the finished advertising video from the offer. Check account and publication requirements.

2

Prepare the post

Make only permitted changes. The uniquifier is an optional tool when available; it does not override campaign or social platform rules.

3

Publish and submit the link

Check that the video and its like and share counts are visible. Reach the minimum views if specified, then submit to the correct offer.

Check before submitting
Common mistakes: hidden like or share counts, too few views, the wrong audience region, artificial views or an unavailable post.

Create a suitable video and add the project’s advertising banner. Platform rules require the banner to stay visible from the first frame to the last.

1

Read the brief and banner zones

Use the advertiser’s supplied animated banner. Check allowed placement zones for your platform.

2

Place the unmodified banner

Do not crop it, add effects or apply your own animation. Keep it clear of captions and social platform controls.

3

Check the export and submit

Watch the complete exported video, then publish on an allowed platform. Meet the view requirement, add a profile link if required and submit the video link to the offer.

Check before submitting
Common mistakes: a cropped or covered banner, disappearing before the end, an unrelated topic, an unavailable video, a missing required profile link or insufficient views.

UGC: original video to a brief

UGC (User Generated Content) uses a natural social video style: a product explanation, demonstration or advertiser-specified story. UGC and AI content briefs are separate campaign types.

1

Understand the brief

Check what to show and say, prohibited claims and how the advertiser may use the result. Prepare an idea or script.

2

Shoot and edit

Follow the brief, use good lighting and clear audio, and check every required element before submission.

3

Deliver the result

If the offer requires publishing, use an allowed platform and submit the video link through the offer form. If only a file is required without publishing, confirm the delivery method with support in advance.

Check before submitting
Common mistakes: ignoring the brief, an inaccessible publication, or failing specified view or audience requirements. Do not assume every UGC offer requires publishing or includes a supplied product.

Stories ads: publish and provide proof

Publish the advertising material in a story and prove its views with a screen recording. Do not expect views to update automatically as they do for ordinary video posts.

1

Prepare and publish the story

Use the offer materials and required format, including a personal tracking link if specified. Keep the story available for the required period.

2

Record the statistics

At the time specified in the terms, record the screen: account → the relevant story → its statistics. Make the view count clearly visible.

3

Submit the proof

Attach the recording and enter the views in the Stories form. Payment is based on views confirmed by a moderator.

Check before submitting
Common mistakes: recording the wrong story, hiding the account or statistics, deleting the story early, or failing audience requirements.

A carousel is a post with several images. Prepare it according to the offer's conditions: use the provided materials and follow the required steps and any caption or link requirements stated in the task.

Submission requires three things: the social account selected in the form, a public link to your post, and a separate screen recording that confirms the carousel and its statistics. The proof video does not replace the link to the post itself.

  1. Publish the carousel on an eligible connected account.
  2. Select that same account in the submission form and paste the public post link.
  3. Record and upload proof according to the form's instructions. The recording must show the relevant post and the requested statistics. Check the file limits next to the upload field.
  4. Enter the number of views shown in the proof and submit the work for review.

If you change the selected account, upload proof for it again. Check that the link, account, and recording match before submitting. The views you report do not yet mean that the work has been accepted or that earnings have been confirmed: the result is determined after review.

If there is a link or file error, correct the stated cause first. Do not use the standard bulk link submission form instead of the dedicated carousel form.

Other campaign types

  • Music promotion (MUSIC_PROMO): content featuring a promoted track. Check the specific offer for music usage and publication requirements.
  • AI content brief (AI_CONTENT_BRIEF): AI content creation following an advertiser’s brief. Respect its restrictions; this type is not another name for UGC.

A supported type does not guarantee that an offer is currently available to you. Check the catalog and each campaign’s terms.

After submission and related guides

Check the submission status in your dashboard. If it is rejected, read the reason and address the feedback. Do not delete or change the publication before the permitted time. If a requirement is unclear, contact support with the offer name before shooting or publishing.

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Updated: September 23, 2026

Campaign types: a creator guide — VibeVO | VibeVO Docs